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Social Commerce Tips
Social commerce, a process of buying and selling products or services directly on social media, is projected to be growing at a CAGR of 28.4% between 2021 and 2028. If you are yet to be a part of the social selling bandwagon, it is time you give it a serious thought.
Social Commerce Platform: How and Why to Use Them?
Three top social media platforms- Facebook, WhatsApp, and Instagram, are the most-used social commerce platform in India. Local sellers, unbranded items, and India’s Tier II, III, and IV cities characterize the scenario here.
Global Social Commerce Market Trends, Market Size, and Statistics 2024
Social commerce is the recent and upcoming trend amidst the eCommerce arena. It is a full-funnel, data-oriented & seamless marketing & communication model, a sales strategy for products and services fuelled by personalization, humanization, inspiration, and direct interaction, leveraging social media platforms in addition to the building or usage of an e-community, and the employment of technical infrastructure, empowering, & enabling cohesive digital commerce and omni-channel approaches.
